PROJECTS

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National Wildlife Week is the National Wildlife Federation's longest-running education program, designed to inspire budding conservationists to take part in helping to protect wildlife.

In my role, I managed all marketing campaign deliverables, including website, pledge sweepstakes, email, social media, and paid media components.

Led the build and implementation of a new website to showcase the National Wildlife Federation's 2020 stories of impact, from sitemapping and content aggregation to creative management and coding

Managed marketing campaign deliverables for the National Wildlife Federation's annual Great American Campout event. Due to the COVID-19 pandemic, we were challenged to find creative ways to help people camp safely. So, we helped bring the outdoors in with at-home camping resources including easy, affordable online gear rental and an indoor camping guide with fun ideas for families.